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Yanis Lubins

Hi, I'm Yanis

I help owner-led businesses hand their routine work to AI

I bring more than 20 years of experience building my own businesses and running software and marketing projects for others. I've seen it all, from messy founder-led teams to a highly organised global pharmaceutical corporation.

For the past four years I've been obsessed with AI, and I've delivered AI projects that paid for themselves many times over.

How I work

Four principles behind every project

  1. 01

    AI now pays for itself

    AI has become so capable that it's no longer a big upfront investment. I find the places in your business where it pays back the most, and we start there.

  2. 02

    Honest about what isn’t worth automating

    If a task is better left to people, or the numbers don’t add up, I’ll say so

  3. 03

    Your data protected, never locked in

    Your data stays yours, and you’re never locked into one provider or tool

  4. 04

    I don’t just preach it, I run on it

    My own business runs on the same AI agents I set up for clients. With them, I deliver on my own what used to take a team of at least 15 people.

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